A website is a collection of information about a particular subject. Designing a website is defined as the arrangement and creation of web pages that in turn make up a website. It consists of information for which the website is developed. For example, a website might be compared to a book, where each page of the book is a web page.

Before creating and uploading a website, it is important to take the time to plan exactly what is needed in the website. The important elements in creating a successful web site is thoroughly considering your target market, as well as defining the purpose and lastly the content.

Purpose
The goal or intended outcome of something. It is important to define the purpose of the website as one of the first steps in the planning process. A clearly defined purpose will help the rest of the planning process. Setting short and long term goals for the website will define more the purpose and plan for the future in terms of expansion, modification, and improvement will take place.
Content
It is an advantage to test the content and purpose on a focus group and compare the offerings to the audience needs. The next step in the process is categorizing the content and organizing it according to user needs. Collecting a list of the necessary content then organizing it according to the audience's needs is a key step in website planning.